ABOUT DANIELLE FOUSHEE

I am an artist. This website features my work and highlights some of the varied
inspirations that inform my creative practice. Read more about me here.

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@ArtistDFoushee.

Friday, June 15, 2012

Logo Concepts for a New Yoga Studio

 
I’m excited to be working on a new identity project for a small yoga and wellness studio that is about to open in Mukilteo, Washington, called Nanda (translation: “Joy” in Sanskrit).

 
I love the luminescence in this logo. The layering gives a sense of depth and vitality. I love the way the words radiate out from the center, as if coming straight from the heart.

My client gave me some images that inspire her, including the Fibionacci spiral, which fed several of these logo ideas. This one is youthful and fun!

This logo is simple, again reflecting the warmth and radiance of connection and community. I think warm colors are especially inviting here in the Pacific Northwest, where so many days are grey and cool.

This is another design derived from the Fibionacci curve, cultivating a sense of nature and personal exploration.

 
The studio’s owner wants the logo to express the radiance, joy, and peacefulness that comes from natural healing modalities like yoga, massage, and acupuncture. Her favorite yoga pose, “wild thing” is pictured in these two concepts (above and below). These can be used whole, or broken up into pieces for different effects.


I love different aspects of all of these concepts. I’m eager to find out which one inspires my client the most.